Technical SEO & Site Health plans
Keep your site fast, indexed, and measured correctly, on a predictable quarterly schedule.
I handle technical SEO, performance, and analytics for your site. I monitor your site, catch issues before they become problems, and only bring them to you when something needs a decision. You get a healthy site without watching dashboards or chasing details yourself.
Trusted by 40+ organizations since 2010, some for more than 12 years.
Why it matters
Your site ages whether you touch it or not.
How search is changing
Search engines change how they rank and crawl. Google publishes an SEO Starter Guide covering the fundamentals that matter most. AI tools like ChatGPT and Google's AI Overviews draw on pages that are clear and well structured. If your site isn't, it's less likely to show up in a growing share of searches.
What hosting doesn't cover
Content accumulates, internal links break, and performance degrades as images and scripts pile up.
Your hosting plan keeps the backend stable, but it doesn't watch how the outside world sees your site, whether your pages still match how people search, or if your analytics are measuring the right things. A quarterly check catches these while they're still small.
For non-profits, this can mean fewer people finding your programs, a donation form that quietly stops working, or a funder visiting a site that looks neglected.
What the plans cover
Quarterly checks, clean indexation, and reliable analytics.
- Faster pages
- Core fixes for mobile and desktop, with improved page speed, stability, and page experience scores.
- Clean indexation
- Fewer 404s, smart redirects, tidy sitemaps and robots.txt, and a preferred page version set for search (canonicals).
- Reliable analytics
- Meaningful events, spot checks on key pages, and numbers you can trust.
- Stable updates
- Checks before and after CMS updates, with quick fixes if something breaks.
- Better discovery
- Sensible internal linking, structured data, and clearer context for search engines and AI tools.
- Performance monitoring
- I monitor uptime, broken links, and performance, triage any alerts, and reach out if something needs attention.
→ See practical tips in Insights and recent technical wins in Projects.
Starting point
Every plan starts with a one-time review.
A focused review of your site structure, page titles, indexing, broken links, performance, structured data, and analytics setup. You get fixes applied and a short summary of what was found, what changed, and what to improve next.
- Rewrite or improve titles and meta descriptions for key pages.
- Fix how Google discovers and indexes your pages.
- Add structured data so search engines understand your business and can show rich results.
- Verify analytics and Google Search Console are measuring correctly.
During the review, I request read-only access to Google Search Console. Write access is only added if you move into an ongoing plan.
from $950 CAD, scoped to your site
This sets priorities for the quarterly plan. After the review, you can move into Site Health Lite or SEO & Site Optimization.
Book a reviewPlans for ongoing technical SEO
Choose the plan that fits your site
Pick a base plan, then add an optional growth add-on in any later quarter. Requires a supported Craft CMS or Statamic site I can manage and deploy to.
Site Health Lite
from $450 /quarter
Keep your site healthy, watched, and measured correctly. About 3 hours per quarter.
- Site monitoring, with alerts reviewed during business hours.
- Monthly health checks and a quarterly review of search, indexation, and analytics.
- Light tune-ups for speed, structured data, and page meta.
- Quarterly summary with actions and next priorities.
- On-page SEO export twice a year.
- 30 minutes of consulting per quarter.
SEO & Site Optimization
from $750 /quarter
Everything in Site Health Lite, plus targeted technical fixes. About 6 hours per quarter.
- Core Web Vitals diagnostics and a prioritized fix list.
- Structured data polish and new schema, so your pages are eligible for rich results.
- Full analytics support, Plausible or GA4.
- Rank tracking for your priority keywords, reviewed quarterly.
- 1 hour of consulting per quarter.
Not sure which plan fits? Start with the one-time review → Schedule a call
See exactly what gets checked each quarter → Quarterly review guide
Eligibility
When these plans are a good fit
- Scope: Base plans cover technical SEO and site health. Growth add-ons like content and AI visibility are available as optional quarterly add-ons.
- New to Webmarks or returning to active SEO: Start with a one-time review to set priorities, then move into a plan once we know what matters most.
- Plan changes: Switch tiers at the start of any quarter. Upgrades can begin immediately if I have room that quarter and are prorated.
How it works
A planned retainer with regular checks and clear communication
Each quarter
Hours are scoped and planned. You receive a summary with a changelog of every change made, outcomes, and next priorities.
Site Health Lite gets high-impact checks and light tune-ups. SEO & Site Optimization gets deeper diagnostics, structured data polish, and a prioritized roadmap.
Twice a year, you also receive a full-site on-page SEO export to review, so your titles, descriptions, and page content get a fresh set of eyes.
Between quarters
Each month I review monitoring results and flag anything that needs attention.
High-impact issues get next-business-day acknowledgment. Quick fixes for broken links, minor template errors, and analytics triggers are usually resolved within two business days.
Scope and upgrades
Included: technical SEO fixes, staging rehearsals, deployments, and post-deploy QA. CMS upgrades fit inside plan hours when there's room in your plan hours.
Out of scope: new features, large template rebuilds, and custom plugin fixes. These are quoted separately.
Growth add-ons
Add focused growth work when it makes sense
Optional growth add-ons usually run one at a time, with limited availability each quarter. Each one is scoped and billed on top of your base plan.
Reporting and results are summarized in your quarterly report.
Content
Publish one article per month that drives internal linking and search visibility.
- Brief to publish, outline, writing, and editing.
- On-page optimization and schema.
- Internal links to key pages.
AI visibility
Help your key pages show up in AI Overviews and AI Mode, using Google's own guidance.
- Content that shows your first-hand knowledge and answers the questions people actually ask.
- Clear page structure, with useful headings, images, and video.
- Accurate Google Business Profile and local details.
- Indexing and snippet checks, plus the Search Console setting that lets your site appear in AI features.
- Tracking in Search Console's Generative AI report.
Scoped to your plan hours. Larger projects are quoted.
Add one for a quarter, then pause or switch it the next. Billed quarterly.
Who this is for
Small teams that care about a healthy site
Small businesses, non-profits, and community organizations using Craft CMS or Statamic, across Western Canada. Right for small teams that update content occasionally or publish regularly and want clean indexation, faster pages, and clear reports without hiring a full agency.
Bringing in an SEO or marketing partner
I handle the technical side so your agency can focus on strategy.
If you work with a marketing or SEO specialist for content, campaigns, or link building, I make sure their recommendations are implemented correctly on your site. I already manage your CMS, hosting, and deployment, so changes go live faster with less risk.
Google publishes guidance on choosing and evaluating an SEO. I follow that guidance.
- What I implement: redirects, indexation, Core Web Vitals, structured data, analytics setup, and CMS changes. Rehearsed on staging, logged, and rolled back if needed.
- What your partner focuses on: content strategy, link building, keyword research, campaigns, and competitive analysis.
- If you switch partners: nothing breaks on your site. Technical SEO stays in place because it's handled directly on your site, not through a third party.
Testimonials
What clients say about working together
“Webmarks is the web partner every business should have. They are thoughtful listeners, quick to respond, and carefully consider and care about their clients' goals. They want the companies they work with to win, and it shows.”
“Dany is great at keeping everything up to date and responds very quickly to any issues. His customer service is by far some of the best we've had.”
“Totally competent, thorough, excellent quality, fair pricing. I have absolutely been appreciating working with him.”
Frequently asked questions
Common questions about the plans
Straight answers on scope, timing, analytics, and what to expect from ongoing technical SEO.
Not sure which service you need
We figure it out together.
You don't need a perfect brief. A short conversation is usually enough to see whether you need a new site, focused fixes, or a care plan.
Bring what you have, a link to your current site if it exists, rough timing and budget, and a sense of what's not working. I'll ask questions and give you an honest read.