Web and SEO terms made simple
Clear definitions. Related terms. Reliable resources. Updated as I learn.
Readability Score – Glossary
Further reading
5 Formatting Techniques for Long‑Form Content
NN/G study on summaries, bullets, callouts, selective bold, and visuals for scannability.
https://www.nngroup.com/articles/formatting-long-form-content/
Plain Language Guidelines
Practical rules for clear wording, shorter sentences, and audience fit.
https://www.plainlanguage.gov/guidelines/
Headings and Structure, WCAG Technique G141
Use headings to convey structure and aid navigation and comprehension.
https://www.w3.org/WAI/WCAG21/Techniques/general/G141
Writing Hyperlinks, Salient, Descriptive, Start with Keyword
NN/G guidance on making link labels scannable, front loading key words, and avoiding vague phrases.
https://www.nngroup.com/articles/writing-links/
Related terms
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About this glossary
I’m building this glossary to become a better developer and website strategist, in my ongoing quest to build clearer, better websites. It maps how terms relate, adds practical examples, and highlights best practices so I can communicate more clearly with clients. If it helps others too, great.
It’s a living resource, I aim to cite sources clearly. If you spot errors or omissions, please contact me so I can update it. Drafts may be assisted by AI, I review and fact check before publishing. For details on how I use AI, see AI Use at Webmarks.