AI helps non‑writers express ideas clearly, in their own voice.
I’m a web designer, developer, and small business owner, not a writer. I first used AI for grammar and style, then saw how it helps with analysis and research. It helps non‑writers share clear, useful ideas.
I use AI with caution, since it can be inaccurate or generic. It does not replace the human work of checking sources, context, and good judgment.
How I use AI
- Research assistance: Summarize background material, highlight key points, identify relevant sources online or from provided assets, synthesize broader context for guidance and strategy.
- Outlining and drafting: Propose structures and starter copy for pages and articles, create draft content from client inputs and goals.
- Editing support: Improve clarity, grammar, and style, refine client communications so responses are easier to understand and act on.
- Technical checks: Flag inconsistencies in dates, schema fields, and metadata, keep structured data aligned with visible content, note potential accessibility issues for manual review.
- Coding assistance: Draft snippets or scaffolds (templates, components, migrations), suggest refactors, explain errors, and outline test steps. Review, adapt, and commit final code after testing.
I treat AI outputs as drafts, I verify sources and adapt recommendations before publishing.
Human review and accountability
I treat AI outputs as drafts. I verify sources and adapt recommendations before publishing. I review facts and examples. I decide what to publish. A named author remains accountable for the final text. On collaborative projects, my collaborators follow the same policy. Published content reflects real client examples and verified sources.
Workflow
- Draft an outline for a service page
- Check each claim, add client examples, remove generic lines
- Fact check sources and metrics
- Finalize and publish
What AI does not do
AI does not replace human checks. It does not publish unreviewed content. It does not make final recommendations without my judgment. It does not access private client data.
Data and privacy
I avoid sending sensitive or personal information to AI tools. Client data, credentials, and private analytics stay out of prompts and training sets. I use tools that do not use my prompts or outputs for training, I also redact client identifiers and use private workflows when needed. Tools are configured to limit data retention, and outputs are stored only in client project files (under version control). CMS content lives in the CMS, with drafts, previews, and backups used to track changes when native versioning is limited.
Accuracy and corrections
If you spot an error, tell me. I correct mistakes quickly. I note what changed and why. I recheck linked sources and metrics when I update a page.
Authorship and dates
Articles in Insights include my byline, a published date, and a last updated date. Structured data mirrors the visible dates. Visible dates and structured data match on all Insights articles.
Contact
Questions about my AI use, accuracy, or sources, please use the Contact page.