Case Study: Revitalizing Cinemagine Alberta's Online Presence
A seamless, bilingual web experience that empowers francophone cultural outreach through enhanced design and streamlined content management.
Non-Profit
Bilingual Website
Single-Page Design
Statamic CMS
Event Promotion
Community Engagement
Responsive Design
Privacy-Friendly Analytics
✨Key Outcome
Cinemagine Alberta’s website is now modern, bilingual, and effortless to update.
A streamlined single-page structure, clear content models, and an intuitive CMS make publishing in both languages fast and reliable. This helps the team promote events and memberships with confidence.
Old vs. new: Outdated and cluttered site transformed into a modern, bilingual experience.
Live homepage: clean, branded, and optimized for quick scanning and bilingual content.
Responsive previews: consistent UX across language versions and devices.
Mobile‑first wireframes validating navigation, hierarchy, and bilingual switching.
Low‑fidelity homepage structure guiding hierarchy and bilingual content flow.
Background
Cinemagine Alberta is a non-profit dedicated to promoting Francophone culture through French-language films. Their website required a refresh to align with updated branding and simplify content management.
“It was a real pleasure working with Dany on our website! Dany is meticulous, attentive, and highly skilled. I learned a lot, and the final result is fantastic. I would be delighted to work with Webmarks again in the future.”
Emma Huet
Community Manager, Cinemagine Alberta
Goals & Desired Outcomes
Develop a modern, single-page bilingual site with seamless language switching.
Ensure consistent branding and a responsive design across all devices.
Streamline content management so editing in both languages is fast and frustration-free.
Approach & Solution
Audience
Primary: Francophone community members and filmgoers seeking upcoming events and membership info.
Secondary: Partners, sponsors, and volunteers who need clear organizational details and updates.
Design & Usability
Crafted a single-page structure with traditional navigation, enabling quick jumps to each section while maintaining scroll-based context.
Structured Content
Organized sections for featured events, upcoming events, activity cards, team/board members, and partners, each with its own content model for consistent, bilingual editing.
Membership Signup
Added a clear membership CTA and integrated it with the newsletter platform to reduce friction and improve conversions.
Streamlined Content Management
Leveraged Statamic’s customizable control panel and content models so updates in both languages are fast, consistent, and reliable.
Analytics & Training
Implemented privacy-friendly analytics with Plausibleto track engagement and conversions.
Trained the team on Statamicto confidently manage bilingual content and events.
Results & Impact
The new site is visually engaging, bilingual, and easy to update. Cinemagine Alberta can connect with its community and promote events more effectively.
With a single-page structure, clear content models, and streamlined workflows, the team can publish in both languages quickly and confidently.
Membership and event information are now front and center, improving discoverability and engagement.
“Un an après avoir pris la décision de modifier le site internet de Cinémagine, il est en ligne ! Il correspond fortement à ce que j'avais en tête, même si l'idée d'origine a évolué au fil du temps. Un grand merci pour ta collaboration, tes précieux conseils et ton formidable effort commercial. Grâce à ton soutien, nous avons un site qui reflète réellement notre vision.”
Lionel Vialaneix
Directeur Général, Cinemagine Alberta
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